A pay per click (PPC) advertising or paid search marketing program enables you to place your website at a better position on search engine results pages that are most relevant for your customers. It is the fast, responsive and most controllable way to get your website on the top of the search results when people are looking for what you offer. PPC also enables us to control the budget and return on investment.
At MarkOn™, we thoroughly understand yours business, analyses the scope for PPC and then make a plan.
PPC ads are useful to marketers and web users as well. Promoters get noticed by their target audience and are charged only for the times their ads are clicked, Web users are allowed to click on the ads at their discretion based on what is relevant to them, by avoiding unnecessary and frustrating marketing or pop-up ads that flash on the website.
A small, web-savvy company can, with a limited budget, outbid much bigger companies with tremendous marketing budgets and gain the advantage they need to get noticed in their industry.